The TUPE program provides funding from Prop 99 tobacco tax dollars for tobacco prevention education. In order for school districts to receive funding, they must submit a competitive grant to the California State Department of Education.

Competitive grants are available for LEA's serving grades 6-8 or grades 9-12.

The funds are to be used to deliver a comprehensive tobacco prevention program which includes:

  • tobacco-specific student instruction
  • supplemental strategies which include reinforcement activities and schoolwide events
  • cessation for high school students

Though strategies and activities can be designed locally,they must be based on research on effective practices to prevent the initiation of tobacco use and reduce tobacco product consumption among youth already using. The San Mateo County Tobacco Prevention Program is the lead agency for tobacco control activities in our County. It is located in the Behavioral Health and Recovery Services Division of the San Mateo County Health System. Collaboration and coordination with this agency is an essential part of TUPE comprehensive planning.


The TUPE Coordinator for the County is the SMCOE Prevention Education Coordinator. The role of the Coordinator is to provide:

  1. leadership and strategic direction to LEA tobacco education efforts;
  2. technical assistance to districts receiving TUPE funding to help them design effective programs and meet funding requirements;
  3. information and updates on trends in youth tobacco use behaviors, and in effective prevention and intervention curriculum and strategies;
  4. staff development opportunities to prepare staff to deliver tobacco instruction on science-based curriculum;
  5. linkages to CDE TUPE Programs and to community tobacco education, prevention and cessation resources.

The coordinator is also available to assist in exploring other funding opportunities and to help with preparing TUPE grant proposals.

Upcoming TUPE Opportunities

Parenting Series: Teen Substance Abuse Prevention

How to Talk to Your Teen - May 5 • 6:30 - 7:30 pm

This presentation will include an introduction to motivational interviewing and offer concrete examples of how these skills can be used to improve communication with your teen. We will also discuss active listening, and how using active listening with your teen can improve communication within the family unit.

“Normal” Adolescent Development - May 12 • 6:30 - 7:30 pm

This presentation includes a brief explanation of adolescent brain development, including the changes adolescent brains go through during the formative teen years. We will also discuss issues that can interfere with brain development during this time.

Basics of Substance Use: When Should I Worry? How to Identify Signs - May 19 • 6:30 - 7:30 pm

This presentation provides basic information about various substances and examples of how to recognize substance use in teens. We will also offer some tips for discussing substance use with your teens, as well as an explanation of harm reduction and why we find it to be the most effective method of working with substance use.

Trauma: How to Define it, Impacts on Teens and Intersection with Substance Use - May 26 • 6:30 pm – 7:30 pm

This presentation includes information about different types of trauma, how to recognizetrauma, and how trauma can affect adolescents. We will also discuss how trauma intersects with substance use, and how substances can hinder our ability to heal from trauma.


Opportunities for Middle School and High School Students

***Break from the Vape Anti-Nicotine PSA Contest

Studies have shown that most teenagers who struggle with nicotine addiction make repeated attempts to quit, but most are unsuccessful. That’s why we need your help to educate others about the danger of addiction and how they can break away from it!

 Get creative and submit your choice of an audio, video, or poster.

Winners of each category will receive Target gift cards!

1st place: $100

2nd place: $50

3rd place: $25

Rules, Guidelines, and Submissions:

Submissions due by May 17, 2021 (deadline has been extended)

***Take a Break from the Vape! You’re Invited to a Youth Hip Hop Concert & PSA Awards Ceremony

Vape companies are using hip hop music to target youth. Let’s use hip hop to empower youth! Join us May 20th for a hip hop concert featuring Music Notes, compete in a contest to write the best anti-nicotine public service announcement, and have fun while learning about the dangers of smoking and vaping.

 Thursday, May 20, 5:30 - 6:30 PM

After Party: 6:30 - 7:00 PM


Register and be automatically entered into a raffle to win a $50 Target gift card!

You must be present to win.


TUPE Summit

The 1st Annual TUPE Summit was held on September 27, 2019. Over 75 attendees received critical updates on e-cigarette usage among teens as well as information on tobacco related health disparities. The presentations from the Summit and other resources can be found below.

Summit Presentations

Dr. Bonnie Halpern-Felsher's presentations (Updates on E-Cigarettes and Stanford Tobacco Toolkit) - - This presentation contains more slides than Dr. Halpern-Felsher was able to present. If you would like to use these slides, please download and save them. Do use them on the site.

Dr. Phillip Gardiner's presentation (Tobacco Related Health Disparities) -

Craig Wingate's presentation (SMC Tobacco Control Program) -


San Mateo County Storytelling Program - Check this out to see how you can use photovoice with your students.

Stanford Tobacco Prevention Toolkit

Stanford Cannabis Awareness and Prevention Toolkit

Lung Disease Information from the Centers for Disease Control

Risk of E-Cigarette Usage for Kids, Teens and Young Adults 

Theresa Vallez-Kelly

Coordinator, Safe Routes to Schools and TUPE


Phone: (650) 802-5429